It Cosmetics Rich: cross-brand matches
The closest foundation shades to It Cosmetics Rich across other brands, ranked by color science (Delta-E). Lower ΔE = closer match.
It Cosmetics · Your Skin But Better CC+ Airbrush Perfecting Color Correcting Setting Powder
Rich
neutral undertone
Matches in other brands
Some links are affiliate links; GlowMatch may earn a commission.
Find YOUR perfect shade — free
Scan your skin and get your matches across every brand in seconds.